September 21, 2016
Active Display Group wins 8 POPAI INDIAN TROPHIES
The retail marketing industry’s ‘Best of the Best’ were honoured at the 2016 POPAI Marketing at Retail Awards announced this week in Sydney.
WPP AUNZ’s Active Display Group, were awarded 8 POPAI Indians across a diverse range of products and clients, demonstrating the agency’s flexibility within the retail marketing environment. Winners included activations from supermarket category management and pop up stores, plus visual merchandising and window displays.
David Gittus, Managing Director, Active Display Group, said: “We are delighted to be so highly awarded at this year’s POPAI awards , it was an tremendous effort in a highly competitive market. Congratulations to our amazingly talented and very hard working team, and to our wonderful clients who we have been able to share these fantastic wins with the team.
“One of our most exciting winning entries was for our client Campbell Arnotts, our first accolade for the co-branded Active Display Group /Markitforce powerhouse – an exciting collaboration which we look forward to continuing and benefiting our clients moving forward.”
ADG’s 2016 POPAI winners include:
SILVER - DULUX BUNNINGS END BOARD PROJECT - LARGE OR DEPARTMENT STORE - PERMANENT
GOLD - NUTELLA PERSONAL YOUR JAR TODAY POP UP STORE IN MYER - OCCASION BASED SHOPPER CAMPAIGN
SILVER - MYER GIFTORIUM - LARGE OR DEPARTMENT STORE - TEMPORARY
BRONZE - MYER GIFTORIUM - INTEGRATED PATH 2 PURCHASE CAMPAIGN
SILVER - DISNEY STAR WARS THE FORCE AWAKENS DRESS OUT - STORE DESIGN
SILVER - UNIQLO ULD WINDOWS - SPECIALTY RETAILERS
SILVER - PARMALAT - TERMINATE HUNGRY THIRSTY POS SUITE
BRONZE - ARNOTT'S TIM TAM WORLD SQUARE - CATEGORY MANAGEMENT
POPAI Australia & New Zealand holds the Industry's major annual awards contest; with the intent of recognising and rewarding best practice, innovation, and excellence in Marketing at Retail.
For more information about the 2016 POPAI Marketing at Retail Awards visit www.popai.com.au